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Serums or facial serums are products that have become essential in the skin care routine because they are the ones that act in the deepest layers of the skin, they have benefits more specific such as control of spots, expression lines, dryness and also by having more concentrated active ingredients in its formula, you can see results faster.

But.What if I'm using a serum and I'm not seeing results?

Today I want to show you the tips you should follow to maximize the benefits of the serum on your skin.

Tip #1: Prepare and clean your skin

You've probably heard that using cleansers is the first step in your skin care routine. And if it's true.

But the cleaners have not earned the #1 position by chance. Having a cleansing routine helps the skin avoid the accumulation of impurities and fats which in many cases are the cause of blackheads, acne and other skin conditions.

More importantly, starting your routine by applying a cleanser helps prepare the skin so that the other products you apply can penetrate deeply and you can receive all the benefits.

Tip #2 Apply the Serum to damp skin

After cleansing the skin, you should apply the Serum with slightly damp skin.

The reason for doing this is that serums are formulas that help the skin retain moisture for longer, but if you have skin that is very dry or simply the The weather has made it drier than normal and you apply the serum without having clean and slightly damp skin, you will not notice this effect.


This may seem like a very simple tip but it is actually very powerful. Apply the Serum this way and you will notice the difference.

Tip #3 Avoid contaminating your Serum

The application of the Serum is very important. Most of the serums you find on the market come in a dropper presentation. Avoid the dropper coming into direct contact with the skin during application, this way you can prevent contamination of the product.

One way that I recommend is that you apply the serum to your fingertips, avoiding contact, and then making gentle applications on your face.Spread the product all over the face, neck, décolleté and if you apply the Zue Botanicals Serums, you can also apply them as an eye contour treatment.

Tip #4: Apply Moisturizing Cream

Even if the serum you are using has moisturizing properties, it is vital to apply a Moisturizing Cream after having applied the Serum.

This helps seal the action of the serum, protects the outermost layer of your skin and makes your skin more hydrated for longer.

To do it correctly, you must wait until your skin has absorbed the Serum and then you can apply a layer of the Moisturizing Cream.

Ideally, it should be a light cream that absorbs very well into the skin and does not leave a greasy feeling like the Day Moisturizer that you can apply after your day and night serum.

Follow these tips and tell me if you now see more changes in your skin when using the serums


Share this blog with your friends or family so that we all have better results when applying our facial serums.

Happy day!

Nathaly Millán

Find here my recommendations for your routine with serums

Perfect Tone Serum

$2900

Learn More

Day Moisturizer

$39.00

Learn More

Intensive Anti-Aging Serum

$67.00

Learn More

Zue Botanicals

July 21, 2022

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