
6 Reasons Why You Should Use a Serum
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The serum or serum as many people know it is not a fad in facial care products. Increasingly, it is an essential product in the day and night routine, as it helps correct the appearance of the skin, promotes luminosity in the face, provides extra hydration and helps reduce spots, redness and signs of aging.
It is important that you know that these products are used as a complement and never as a substitute for our day or night moisturizing cream, since by using them together we enhance their effects on our skin.
In this blog I want to tell you 6 Reasons why you need to use a Serum during your skin care routine
1. GREATER CONCENTRATION OF ASSETS
Serums are generally formulas that are highly concentrated in active ingredients, which allows you to see changes in your skin in a shorter period compared to other products with a lower concentration. That is why it comes in a 1 Oz presentation. mostly.
2. INTENSIFY THE HYDRATION OF YOUR SKIN
These products help intensify the hydration effect on your skin, which is why it is an excellent complement to moisturizing creams. No matter what type of skin you have, serums will provide extra nutrition, luminosity and firmness to your face.
3. IMPROVE THE APPLICATION OF OTHER PRODUCTS
Thanks to its light texture, the serum spreads very well on the face and is absorbed in a few seconds, which allows the skin texture to be much smoother and smoother, improving the application of other products such as the protector solar and makeup.
4. RENEW THE MOST DELICATE AREAS OF YOUR SKIN
Serums are designed with active ingredients that act on the most delicate areas of the skin. Like our Intensive Anti-aging Serum, with Quinoa and Hyaluronic Acid that provides extra hydration and helps improve the appearance of expression lines present around the forehead, eyes or lips.
As a complement, the Perfect Tone Serum with Quinoa and Vitamin C helps reduce redness and blemishes on the skin. Ideal to apply to affected areas and around the eyes.
5. HIGH TECHNOLOGY WITH FAST ABSORPTION
As they are concentrated formulas, they have a technology that penetrates deeply into the skin, which makes their absorption faster and manages to recover, nourish and hydrate the skin for much longer. The most important thing is to select natural formulas that generate multiple benefits for the skin.
6. IDEAL FOR ALL SKIN TYPES REGARDLESS OF AGE.
All skin types can benefit from the Serum, the hydration power that is one of its great benefits, helps balance combination and oily skin, provides greater luminosity and nutrition to dry skin and helps control the irritation and dryness of the most sensitive skin.

PRO TIP: HOW TO USE THE SERUM?
For correct application, you must apply the serum after facial cleansing and before applying the Moisturizing Cream. It is not necessary to apply a large amount of product, with a few drops you can cover the face, neck and décolleté. Apply the Serum with your fingertips and make circular movements from the inside of the face to the outside.
I hope you are encouraged to include it in your routine and experience all the benefits that this type of product has for your skin.
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